Showing posts with label hotels sydney. Show all posts
Showing posts with label hotels sydney. Show all posts

Monday, October 17, 2011

VIDEO: Cody Simpson Serenades Screaming Sydney Girls

Check out this fan video of Cody Simpson performing at Warringah Mall in Sydney.

It’s doesn’t include the live audio... but there are still many close-ups of the cutie himself showing off his killer dance moves... and handing out roses to screaming girls *sigh*



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Big Appetite? Visit the Sydney International Food Festival

After months of brisk winter weather, Sydney welcomes spring with open arms throughout the month of October by hosting the internationally acclaimed Crave Food Festival- the perfect dawn on a summer season ready to rise over Australia's biggest city. According to DialAFlight, one of the UK's leading travel operators, there's still time to book cheap flights to Sydney and join in the festivities- however you'll have to hurry.

Always popular within the local community and visiting tourists alike, the festival annually draws thousands of food lovers to its vast range of stalls, bars and specially organised events. This year's festival has so far lived up to its high expectations, with hundreds of extraordinary food events taking place across much of Sydney and the wider New South Wales region.

But there's still so much more to come- and great restaurant offers available too.

The most popular events at the festival are the night noodle markets- held weeknights from 5pm to 9pm. Here thousands congregate amongst dozens of fabulous food stands to taste different delicacies from around the globe. From the hot spices of India to classic sausage and mashed potato in the UK, the festival proudly provides an extensive range of cuisines fit for every tummy.

New for the 2011 festival: Breakfast on Bondi will see thousands hit Sydney's most famous beach, early at dawn on Sunday 23rd October, to celebrate..... eating breakfast. This 'bring your own breakfast' picnic event will host live orchestral music besides the waterfront and include food markets and appearances from guest celebrity chefs too.

With the gloomy British winter weather looming ever nearer, there's no better time to book a flight down-under and visit one of the world's most popular food festivals in one of the world's most famous cities.

Sunday, October 16, 2011

Sydney was Voted the World's Number One City

Sydney was voted the world's number one city in the Conde Nast Traveler Reader's Choice Awards held last night in New York.


NSW Minister for Tourism and Major Events, George Souris said Sydney has beaten tough competition from cities such as New York, Paris and Cape Town to take out the influential award.

It's the second major international award for the Harbour City with Sydney having been named the world's best festival and major events city by the International Festival and Events Association just last week.

"Winning this latest award demonstrates Sydney's position as a world leading destination and the gateway to Australia. It's a vote of confidence not by travel writers or agents, but by ordinary travellers.

"By definition, this makes us Australia's leading tourism and events city and will help the Government in its quest to restore NSW to its position as the nation's premiere state," Mr Souris said.

More than 8 million votes were cast in the Awards with readers rating cities according to ambience, friendliness, lodging, restaurants, culture, sight-seeing and shopping. "The many readers of Conde Nast Traveler have given Sydney the top spot in their Awards with a score of 85.1, ahead of the next highest scoring city - Florence (85.0).

"With its mix of world class events, cultural activities, stunning natural attractions and top-end food and shopping, Sydney and NSW continues to satisfy its visitors.

"NSW is Australia's number one destination for international and domestic visitor numbers, visitor nights and visitor expenditure," Mr Souris said.

Sydney hotels have also received award accolades at the ceremony, with 11 of the top 15 hotels in the Oceania region being from Sydney. The top hotel in Oceania goes to the Observatory Hotel Sydney (scoring 91.1) with another - the Sydney Harbour Marriott in Circular Quay, The Westin Sydney and Establishment Hotel Sydney also in the top five.

"It's encouraging to see so many of our excellent hotels recognised by world-wide travellers. They certainly deserve recognition and have helped to put Sydney in the top spot," Mr Souris said. He pointed out that Conde Nast Traveler readers are mostly based in North America.

"As one of our largest international tourism markets, North America is worth more than $516 million to the NSW economy. This expenditure includes overnight and day trip expenditure.

"Recognition at these awards will further raise our profile among potential travellers and will help the Liberals and nationals Government fulfil its pledge to significantly boost the State's economy," Mr Souris said.

Mr Souris said the Conde Nast Traveler poll follows a number of recent global awards for Sydney, reiterating its status as one of the world's best cities.

These include:

- International Festivals and Events Association (IFEA) Sydney was declared the world's best festival and event city for the second year in a row, winning the IFEA World's Best Festival and Event City Award 2011

- TripAdvisor has listed Sydney at number two on its annual Travelers' Choice Destination 2011 awards - ahead of global cities including Paris (4), New York (6) and London (8)
- Cruise International Awards Sydney was recognised as the Cruise Destination of the Year in 2011

- Lonely Planet's 700,000 Facebook and Twitter global followers named Sydney as one of the world's best summer cities.

(Source: travmedia.com)

Wednesday, October 12, 2011

Shows Australia: Madonna To Tour Australia

Madonna will tour Australia in April, 2012 according to a leaked Live Nation document.

Live Nation is the touring company Madonna signed with after leaving Warner Music.

Fansite drownedmadonna.com published a scan of the document. It include the following dates:

April 5, Sydney, ANZ Stadium
April 12, Brisbane, Suncorp Stadium
April 15, Adelaide, AAMI Stadium
April 18, Melbourne, Etihad Stadium
April 24, Perth, Patersons Stadium

According to the document Madonna will also play Auckland, New Zealand on March 31, 2012.

Madonna has only toured Australia once before. She was last here in 1995 for The Girlie Tour

Shows Australia: Madonna To Tour Australia

Wednesday, October 5, 2011

Songs from the Summit to Celebrate 13 Years (Sydney Bridge Climb)


BridgeClimb Sydney has celebrated their 13th anniversary with songs from the summit of the Sydney Harbour Bridge by Australia's leading choral organisation, Sydney Philharmonia Choirs.

The Choir's beautiful serenade rang through the air from 134 metres above Sydney Harbour as they sang the 'Hallelujah Chorus' and 'Happy Birthday'.

In a double celebration, one lucky Climber who shares the same birthday as BridgeClimb, David Lawrence from Epping, was surprised with a very unique 50th celebration as the choir welcomed him to the summit in song.

David climbed with his wife Elizabeth and two children Clare, 14 and Nick, 13, having received the BridgeClimb experience as a surprise for his special day.

"Being surprised with a BridgeClimb for my 50th was one thing, but getting serenaded at the summit was another experience altogether, and will be a birthday I will never forget!" David said.

Sydney Philharmonia Choirs also had a reason to celebrate; the 500 strong chorister body has recently celebrated their 90th anniversary. Over the years Philharmonia has performed with Pavarotti and Barbra Streisand, sung on film sound tracks such as Happy Feet, at the opening of the Sydney Olympic Games in 2000 and in the London Proms in 2002 and 2010. Regularly appearing in concert with the Sydney Symphony, Philharmonia welcomes new members throughout the year.

"It's a privilege and delight to help our friends at Bridgeclimb celebrate their birthday" said chorister Dr Carolyn Lowry who has been singing with Philharmonia for 22 years.

"Both our award-winning organisations are unique, strive for excellence and both make an important contribution to the cultural life of Sydney. What better way to celebrate nine decades of choral singing and the Bridge's 13th birthday than by singing on top of the Bridge overlooking our sensational city?"

Over the past thirteen years BridgeClimb has made remarkable developments from the initial Day Climb, with Climbers now having the choice to experience a Dawn, Day, Twilight or a Night Climb. Climbers also now have the choice between three Climbs; The Bridge Climb, The Discovery Climb and The Express Climb.

BridgeClimb are currently in preparations for the upcoming 80th anniversary of the Sydney Harbour Bridge on March 19th, 2012, with celebrations to pay homage to the famous coathanger and the heroes of its past and present.

Whether it is watching the city awake, capturing the energy of the city during the day, taking in the romance of twilight, or the city at night, BridgeClimb offers a unique and memorable Sydney experience. For booking enquiries call (02) 8274 7777 or book online at www.bridgeclimb.com

Sydney Philharmonia Choirs: www.sydneyphilharmonia.com.au

Thursday, September 15, 2011

NSW Budget Boost for Major Events


Industry groups in New South Wales have generally welcomed this week’s State Budget for the impetus it will give to tourism in Sydney and beyond.

Accommodation Association of Australia CEO, Richard Munro, said the $70 million that will be invested in the NSW events calendar in 2011/12 would have direct benefits for accommodation businesses.

He said it was also “pleasing to see specific funding has been allocated to market Sydney, with a priority on increasing the number of visitors from China”.

Chairman of Tourism Industry Council NSW, Ken Corbett, said increased regional tourism funding was a key initiative.

“Regional Tourism is experiencing challenging times with the high dollar and employment costs leading many Australians to choose an overseas holiday.

“This, combined with a decrease in our more traditionally dispersed markets including the UK, Germany and USA, is making it more difficult for products in regional New South Wales,” Corbett said.

(Source: Travelmole.com, September 2011)

Tuesday, September 13, 2011

See a Different Side of Taronga Zoo

Taronga has recently opened an exciting new boardwalk putting visitors eye to eye with the Himalayan mountain goats while providing spectacular views of Sydney Harbour.

This once hidden corner of the zoo has been fully transformed to create a seamless journey stretching between the African Safari and Carnivore Trail incorporating many stunning view points along the way. The boardwalk, accessible by both stairs and ramps also provides a unique 360 degree view of the Himalayan mountain goats that once had this prime position all to themselves.

Why not spend the night? Camp in safari tents in the heart of Australia's most famous zoo, and wake to spectacular views of the Sydney Opera House and the Harbour Bridge.

Roar & Snore is a fully hosted experience that includes architecturally designed tents, a sumptuous roast feast, drinks in the main tent and up-close animal encounters. It offers a unique opportunity to stay in the campsite with views of Sydney Harbour on one side and Lions, Snow Leopards and Meerkats on the other.

For more information visit www.taronga.org.au

Sunday, August 28, 2011

NSW Tops Gourmet Traveller Awards



NSW’s credentials as Australia’s leading dining destination have been further endorsed following the State’s dominance in the prestigious Australian Gourmet Traveller 2012 Restaurant Awards which were announced last night at Guillaume at Bennelong.



Seven of the top 10 restaurants in Australia were from Sydney and Sydney held position one with Marque and two with Quay. Forty four of the top 100 restaurants were from NSW.



The award for Restaurant of the Year went to Marque and Porteño was awarded New Restaurant of the Year.



Bar of the Year went to Shady Pines Saloon. The Hemmes family was recognised with an award for Outstanding Contribution to Hospitality and Sommelier of the Year went to Giorgio De Maria from 121BC wine bar.



Regional restaurants such as Vulcans at Blackheath, Lochiel House in Kurrajong Heights and Biota Dining in Bowral were included in the Top 100.



Destination NSW continues to work with leading chefs to help promote the State as part of its Destination Dining Partnership. The chefs include Marque’s Mark Best, Quay’s Peter Gilmore and Rockpool’s Neil Perry.

Thursday, August 25, 2011

Celebrity Cruises’ Australian preview

The countdown is on for Celebrity Cruises’ first ship to hit Australian waters this November.

Celebrity Century will home port in Sydney for the Australian summer before making way for her big sister Celebrity Solstice in the summer of 2012-13.

“There’s no greater substantiation for the interest in this market than the investment the company’s (RCI) making in the largest and most modern cruise ship ever to call Australia home which will be in the summer of 2012-2013,” said Gavin Smith, managing director Celebrity Cruises Australia.

President and CEO of Celebrity Cruises, Dan Hanrahan, flew into Sydney last week ahead of the deployment to speak with Australian media and agents about the Celebrity offering and sang the praises of the land down under.

Mr Hanrahan expressed his long-term goal to have more than one ship home port in Sydney during the summer but recognised that improvements need to be made to the Sydney port situation in order to achieve this.

Highlighting the economic benefits to NSW as a whole, Mr Hanrahan expects over $1 million in revenue to be generated per day that a Celebrity ship visits Sydney.



“The port has some interesting opportunities ahead of it…if the port can figure out how to accommodate large ships as well as small ships, the beneficiary of that will be the greater Sydney area and NSW in general.”

Whilst having a good port infrastructure is important, Mr Hanrahan explained that something simple can always be effective. He cited the port in Hamburg, Germany as an example which was constructed out of shipping containers for the recent inaugural sailing of Celebrity Silhouette and reiterated that the line can work within the conditions provided to them.

Taking time out to speak with e-Travel Blackboard prior to his Sydney media briefing, Mr Hanrahan cleared up the confusion recent comments caused regarding tipping on board.

With tipping included as a line item when booking a cruise, Mr Hanrahan explained that his comments were in relation to educating Australian cruisers about the amounts allocated per staff member, not about how to tip in general.

“When I saw that article I was mortified. I would have to be really dumb to say something like that, or very arrogant and I’d like to think I was neither.”

(Source: eTravelblackboard, August 2011)

Thursday, August 18, 2011

Experience the True Beauty of Sydney as the New Sydney Tower Eye Launches this September

Sydney, August 16, 2011 - Open your eyes to a whole new experience as the Sydney Tower Eye launches this September.



Perfectly timed for September school holidays, and coinciding with Sydney Tower’s 30th birthday the new Sydney Tower Eye viewing experience is set to re-launch on September 23. The new Sydney Tower Eye is bringing the best views in Sydney to brand new heights.



Starting from the base level of Sydney Tower - Level 5 Westfield Shopping Centre in the centre of the city - the new Sydney Tower Eye offers guests breathtaking views of one of the world’s most beautiful and captivating cities and provides the ultimate introduction, or reintroduction, to Sydney. The Sydney Tower Eye will incite pride within its domestic visitors, and delight internationals as they soar above the city streets and experience 360 degree views of this magnificent city.



Each visitor will begin their Sydney Tower Eye experience with a prelude to the amazing views they’ll experience above - a preshow of fascinating facts and history about Sydney Tower’s construction and Australia, coupled by sweeping images of iconic Sydney.



Next, visitors will enter the new 4D cinema – featuring the first 4D film ever produced in Australia. The 4D cinema experience uncovers a new dimension to Sydney with spectacular footage transporting you across Sydney Harbour, its famous coastline, iconic landmarks and events that are integral to the city. The engaging film experience is taken to the fourth dimension with evocative in-theatre effects including wind, bubbles and fire - a perfect way to get to know the inspiring city of Sydney.



Up at the top, the renovated Observation Deck will look brand new with contemporary refurbishments and state-of-the-art technology, including high powered binoculars and multilingual touch screen panels that tell every visitor interesting facts about Sydney’s famous landmarks. Visitors will be completely surrounded with sky-high views that stretch more than 80km in any direction and will be able to see from the Blue Mountains in the far west, to Botany Bay in the south, to Sydney Harbour in the north and the Pacific Ocean in the east, and everything in between.

Sydney Tower Eye visitors can take their experience to a higher level and join the SKYWALK. This premium experience allows visitors to soak up exhilarating, outdoor, open-air views 260m above ground level, on the roof of the Observation Deck. Visitors will be guided by experts who know the ins and outs of Sydney during a full 45 minute tour around the top of Sydney’s highest peak - Sydney Tower.



Visiting the new Sydney Tower Eye is the perfect way to celebrate this inspiring and beautiful city and acknowledge the 30th anniversary of one of Sydney’s most iconic buildings, while also spending time with the family during the school holidays. Whether gazing at the breathtaking views from the top or getting swept away by the journey of the 4D cinema, Sydney Tower Eye is set to wow both Sydney-siders and visitors alike.



For more details or to pre-register for a 20% discount, click here: www.sydneytowereye.com.au

THE DETAILS:

What: Sydney Tower Eye opening in September 2011

When: Friday, September 23rd

Opening hours: 9.00am-10.30pm

Enquiries: +61 2 9333 9222

Sunday, August 14, 2011

Melbourne Tourism News: Tiger Airways Resumes Services With Flights Between Melbourne and Sydney

Tiger Airways Australia has resumed domestic services with the return of flights between Melbourne Airport and Sydney.

Following the reinstatement of Tiger's Air Operator's Certificate by the Civil Aviation Safety Authority, the airline will now focus on reassuring the Australian public that safety is the airline's highest priority, whilst providing Australia’s most affordable airfares along with an enhanced focus on reliability.

Melbourne Tourism News: Tiger Airways Resumes Services With Flights Between Melbourne and Sydney

Thursday, August 11, 2011

Latest Events News for Sydney



Over the past few weeks, a range of event-related announcements have been made for Sydney, highlights include:



The second annual Sydney International Art Series was launched today. The Art Gallery of NSW will present the biggest Pablo Picasso exhibition to ever come to Australia (November to March) and an exhibition by Mexican-Canadian artist Rafael Lozano-Hemmer will be held at the Museum of Contemporary Art (December to February).



Football Federation Australia announced a four-year partnership with the NSW Government that features the hosting of three 2014 FIFA World CupTM Asian qualifiers in Sydney.



The first game under the new agreement will see the Qantas Socceroos play Oman on 11 October 2011.



Royal Sydney Golf Club at Rose Bay will host the Davis Cup World Group Play-off between Australia and Switzerland from 16 to 18 September 2011.



Tiger Woods will head to Sydney in November to play in the Australian Open. He will join defending champion Geoff Ogilvy and Greg Norman at the event which is on 10 to 13 November at the Lakes Golf Club in Sydney.

Thursday, August 4, 2011

Fennec Foxes make a new pair at Taronga


Taronga Zoo has welcomed a new Fennec Fox pair, with a female from Adelaide and male from Germany taking up residence in Sydney. The tiny foxes, which grow to just 20cm tall, have huge ears that are so sensitive they can hear insects walking on the sand of their North African and Arabian desert homes.

‘Sha’ the female arrived at Taronga from Adelaide Zoo about 12 months ago but has recently been introduced to ‘Zinder’ a male which made the journey from Augsburg Zoo in Bavaria, Germany, recently. The international coupling was planned to create a new genetic bloodline in the Australasian breeding program for this small canine species.

They’re a nocturnal animal and visitors to the Roar and Snore sleep-over program have said that Zinder turns into a little wild thing at night, pouncing and exploring all the areas of his desert-themed home.

Tuesday, July 26, 2011

Rod Stewart at the Sydney Entertainment Centre 14 February 2012


With forty years of chart-topping singles and albums under his belt, Rod Stewart will be rocking the Sydney Entertainment Centre with his incredible 'The Hits' Tour next Valentine's Day.


Concert goers can expect to be treated to the likes of Tonight's The Night, Maggie May, You Wear It Well, Stay With Me, The First Cut Is The Deepest, Sailing, Hot Legs, Da Ya Think I'm Sexy... the list of Rod Stewart's chart-toppers goes on and on.

And if past tours are anything to go by, Rod will smash out hit after hit live with his trademark style and panache, treating fans to a massive trip down memory lane and one hell of a night out.

The Sydney Entertainment Centre is pleased to offer a very special package for this one-off event, a Dinner & Show Package which includes a delicious and freshly prepared 3 course meal catered by our Executive Chef. This VIP event gives you exclusive access and use of a private function room featuring live music entertainment. Also included is a beer, wine and soft drink package, souvenir lanyard, along with your GOLD ticket for $299.00 per person!

Don't miss out on Rod Stewart performing all the hits you love, with special guest Diesel, in February 2012!


*The Gold Reserved seats are in the first few rows of Sections 8, 9 or 10

to book call 02 9320 4200 or email



Find Nearby Quality Accommodation at Metro Hotels

Thursday, July 21, 2011

Sydney Number One in Lonely Planet Guide



Sydney strides in at number one, ahead of the Great Barrier Reef, the Daintree and Melbourne, in the 20 Top Experiences of East Coast Australia in the new 4th edition of Lonely Planet's East Coast Australia guide book.

The 4th edition provides all one would expect from Lonely Planet - including detailed destination guides with insider tips, maps and in-depth reviews of the East Coast's best attractions, accommodation, events and travel experiences.

Byron Bay, The Blue Mountains, Montague Island and the Hunter Valley join Sydney in the 20 Top Experiences of East Coast Australia and Sydney's nightlife receives a special mention in the top 20 list, which references the "mix of stylish lounges, buzzing nightclubs, old fashioned pubs and indie rock bars" that make Sydney the nation's nightlife and entertainment capital.

(Source: Insights, 20th July 2011)

Wednesday, July 6, 2011

Sydney Wildlife World - Temporarily Closing

We would like to advise that Sydney Wildlife World will be temporarily closing on 25Th July to 3rd September inclusive due to the construction of an exciting news development. We will update you with this development as well as other exciting news within the next month.

Sydney Aquarium, Sydney Tower and Skywalk, and Manly Oceanworld will continue to operate as normal during this period.

We do apoligise for the inconvenience this may cause and we look forward to welcoming your customers back to the newly relaunched Sydney Wildlife World in early September. We are sure you will be impressed with our plans!.

We will be writing to you again shortly with an update but in the meantime, please do not hesitate to contact me for any further questions or queries.

kind regards,

Shannon Bailey, Business Development Executive
Sydney Attractions Group
T: 61 2 8251 7808
F: 61 2 9262 2385
M: 61 410 509078
E: sbailey@sydneyattractions.com.au

Tuesday, July 5, 2011

Luna Park Visitors Get a New Reason to Smile


Visitors to Sydney’s iconic Luna Park are about to become engaged on a whole new level, with the amusement park adding a new social media experience for its guests.

The new “My Experience” initiative uses a high-tech integrated solution to automatically add real-time social media interaction to the guests' experience.

The service allows guests at Luna Park to easily share their experience through automated updates on Facebook including instantly posting ride photographs, status updates and their Extreme-O-Meter rating out of ten (which is based on how many rides they go on).

Jeremy Nance, Marketing Manager at Luna Park Sydney said, “We now consume information at an incredibly fast pace. We don’t want to know what happened, we want to know what’s happening."

“'My Experience' is all about capturing content for guests and allowing them to share that content with their Facebook Friends easily and in real time.”

The “My Experience” technology solution incorporates near field communication, multi-channel campaign and mobile technologies to deliver “My Experience” across SMS, email, web and Facebook.

The access layer uses RFID inlays and proximity readers to track when a guest goes on each ride. Originally the domain of logistics management, RFID provides a simple mechanism to link a guest’s actions in the Park, such as photos taken, status updates and the number of rides they go on, to the orchestration and execution layer.

The orchestration and execution layer is powered by Portrait Dialogue from Pitney Bowes Business Insight, and follows months of consultation between Luna Park itself and Centryc.

Portrait Dialogue is provided in a hosted, on-demand model to enable the elasticity to handle the peaks and troughs of demand and uses preconfigured rules to track and monitor each guest’s progress through Luna Park.

Triggers based on items such as activity, location and time of day initiate interactions through SMS, Facebook and email.http://www.blogger.com/img/blank.gif

The interaction layer physically delivers ride photographs, status updates and the Extreme-O-Meter rating to the guest’s Facebook news feed where their friends can like and comment on them.

It also delivers SMS offers to the guest based on pre-defined triggers, as well as an end of day email which provides a summary of their entire experience so they can relive their day’s fun anytime they want to.

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Sunday, June 19, 2011

Warm Up This Winter at Metro Hotel on Pitt - Metro Hotels

Treat yourself and your partner or friend to an indulgent break, and unwind this winter at Metro Hotel on Pitt in the heart of Sydney.

As an added bonus during winter, Metro Hotel on Pitt is offering every guest that checks in a complimentary hot drink* from the hotel restaurant. This includes your choice of coffee, tea, hot chocolate and mashmallows, and is valid from July 1 – August 31, 2001.

Whether visiting Sydney to see a show, enjoy a dinner, attend a sporting event or simply to enjoy an overnight stay in a stylish boutique hotel in the heart of Sydney’s CBD, Metro Hotel on Pitt, is an ideal, affordable accommodation choice for business and leisure visitors to the city.

Warm Up This Winter at Metro Hotel on Pitt - Metro Hotels

Wednesday, June 8, 2011

Mick Fanning and Sally Fitzgibbons amongst expected starters for world surfing tour event at Manly

Sydney will host a major lead-in event to next year's world surfing tour with a bumper $500,000 contest to be held at Manly Beach.



The inaugural Australian Open of Surfing will run from February 11-19, and will include Association of Surfing Professionals (ASP) six-star events for men and women.

Two-time world champ Mick Fanning said the event would be a good warm-up for next year's ASP tour opener on the Gold Coast in February-March.

"I've been going to the US Open for years and the job they do over there makes the athletes feel super special," he said.

"So I think this event will be on my radar ... it's a good lead-up event to the world tour."

The Australian Open will also absorb the final event of the world junior championship, which will move from from its traditional home at Narrabeen.

The event will be open to all world-ranked professional surfers, with big names Fanning and Sally Fitzgibbons all likely starters.

Sunday, June 5, 2011

Sydney on Show to Warm Winter Months


Tourism NSW has put together a new campaign highlighting Sydney’s food, wine, fashion and culture to attract more visitors to the city during the cooler months.

Tourism NSW executive director Lyndel Gray said the campaigns goal is to place Sydney as the leading destination for short stays and holidays during the winter months.

“Sydney welcomes almost 10 million overnight visitors each year who inject AUD10billion into the NSW economy, we need to keep Sydney high on the list as a destination of choice for Australians all year round,” Ms Gray said.

Ms Gray said the campaign will be displaying the city’s unique food and wine, world class fashion and shopping, arts and cultural experiences with a string of television commercials featuring well know celebrities which include Masterchef’s Matt Moran and Neil Perry.

Along with commercials there will be a series of print and digital advertising to promote travel to Sydney to key markets including Melbourne, South East Queensland, Regional NSW and the ACT.

“We want Sydneysiders to become advocates for their own city and to help increase awareness of Sydney’s amazing variety of tourism precincts,”

“There are also some special deals, including two for one across dozens of attractions and restaurants and some great value for money accommodation offers and packages,” Ms Gray said.

Ms Gray said although Sydney’s great diversity keeps arrival numbers strong it is important we inform people what they can expect from this amazing city during this winter.
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